Hi! I’m Charlotte

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I'm Wife to Chris, and Mum to Elliot (son), Luna (pup), Bootsie (cat) & Zane (tortoise).

I started OptiMUM whilst I was working as a Director of a financial services firm, and I had been in a Leadership role for over 10 years.
From the outside, I looked like I was living my best life. A wonderful family, successful career, leading a fantastic team and being there as much as I could for Elliot's sports day, concerts, and trying to make sure I didn't miss anything.

In reality I was actually wrapped up in the day to day life of trying to give 100% at home, 100% at work, and 100% to my relationships, and as a result my own self-care was always an afterthought, as I felt I never had any time for myself, there was always something to get done on my to do list, or a meeting to attend.

I was getting sick regularly, literally every 6-8 weeks and I had to put it down to air-con (living in Dubai it's on for 9 months of the year!), there's a bug going round that Elliot's brought home from school...and many other reasons.

Through my own transformation I certified as a Positive Psychology coach, and Gallup Global Strengths Coach.

Positive psychology empowered me to put myself first, realising that self-care isn't selfish, it's necessary, and since then have gone from strength to strength.

That is when I realised my purpose in life was to help other working Mums overcome the same struggles I have, alongside my role in Corporate - managing a team of 50 people!

I have invested thousands of dollars, and a crazy number of hours in my certifications, personal development and working with my clients so that I can help Mums through the power of coaching, and community.

I truly believe that Mums can have it all...it's about prioritisation, knowing where to focus and what's important to you on a particular day or period of your life.

All the best, Charlotte x